Case Study: WorkWonders
Teen Health Mississippi
Project Information
WorkWonders
Teen Health Mississippi
2024
WorkWonders is a program from Teen Health Mississippi that seeks to help expectant and parenting youth conquer barriers to the workforce.
Objectives: Create a logo for WorkWonders
Role: Logo design and branding
Problem: WorkWonders did not have a logo and needed an identity.
Solution: Create logo and branding
Brainstorm
We wanted a logo that was youth friendly and had a community feel. It also needed to stay close to the organization’s overall branding.
Design
During the initial design phase, I began focusing on the W in WorkWonders. W is in both words, and the letter was the easiest one to depict people working together. Eventually, we chose the design with the circle over the W. The colors complement the organization’s overall branding colors.
